Skip Logic
Skip logic is a rule that automatically hides or bypasses questions that are no longer relevant to a respondent based on their earlier answers.
In depth
Skip logic works subtractively: rather than choosing a new path like a logic jump, it removes steps that would waste the respondent's time. If someone answers that they don't use a CRM, every follow-up question about CRM features is skipped so they move straight to the next relevant topic. This keeps each respondent's journey lean and prevents the irritation of being asked questions that obviously don't apply to them.
A frequent pitfall is skipping a question that a later scoring rule or outcome map still depends on, which silently breaks qualification. In a lead-qualification funnel, skip logic protects completion rates and data hygiene by ensuring no one answers irrelevant items, but it must be coordinated with your scoring model so skipped questions are handled gracefully, for example by assigning a neutral default score. Audit your skip rules whenever you change scoring or add questions.
Example in practice
Frequently asked questions
Is skip logic the same as a logic jump?
No. Skip logic removes irrelevant questions from the path, while a logic jump actively routes the respondent to a different next question. They are often combined to keep quizzes short and relevant.
Does skipping a question break my score?
It can if your scoring model expects an answer that was skipped. Assign a neutral default for skipped items, and audit scoring whenever you adjust skip rules to keep results accurate.
When should I use skip logic?
Use it whenever a block of questions only applies to part of your audience, such as enterprise-only or channel-specific topics. It shortens the quiz for everyone else and improves completion.