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What Is Automation

An automation reacts to an event with conditions and actions. Learn the concept, the Automations page and how to create one.

Verified against Pivix on September 29, 2026

What is an automation?

An automation is a small rule with three parts. A trigger starts it. Conditions decide whether it should continue. Actions do the work, for example sending an email to the lead. Every run is stored as an execution with a log, so you can check what happened.

Use automations to follow up with leads right away, to warn your team about a strong lead or to push lead data to another tool through a webhook.

The New Automation page with General Info, Trigger, Conditions and Actions
The New Automation page with General Info, Trigger, Conditions and Actions

The Automations page

Open Automation in the left menu. Every automation is a card with its name, description, an Active or Inactive badge, the number of Runs and a Trigger line. The switch on the card turns the automation on or off. The pencil opens the editor and the trash icon deletes it after a confirmation.

The Automations list with one inactive automation
The Automations list with one inactive automation

Creating an automation

  1. 1Click New Automation.
  2. 2Under General Info enter a Name (required) and a Description.
  3. 3Pick a Trigger: Webhook, Incoming Email or Scorecard. For Scorecard, choose the scorecard from the dropdown.
  4. 4Click Add Condition to add one or more conditions. The list of condition types depends on the trigger.
  5. 5Click Add Action to add one or more actions.
  6. 6Click Save. The automation is created as inactive. Switch it on from the list when you are ready.
Creating an automation with a scorecard trigger
The trigger type cannot be changed after creation. Create a new automation if you need a different trigger.

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